How ready are you to engage in impactful collaboration?

June 13, 16:00 - 17:30


In the pursuit of better aligned approaches approaches towards university-business engagement on the institutional level, we still lack depth and understanding of the means and factors that enable external engagement. Undoubtedly, measurement of university engagement does occur; however, it invariably focusses on quantitative outcome metrics such as patents, licenses, spin-outs and research contracts, ignoring many valid forms of engagement and the mechanisms that need to be in place for it to occur. It is high time we should stop focusing on the narrowly-defined existing quantitative indicators and ask ourselves the question “What is the real extent to which universities are ready to cooperate and how can we enhance their readiness for a more successful engagement?’’

What are we discussing?

We gather a panel of experts to dive into a conversation about what engagement readiness means for both HEIs and industry partners, why to capture and measure it and how to use the results to advance a university’s external engagement. Specifically, we will:

  • share insights from research on engagement readiness in Europe,
  • showcase the first framework towards measuring and integrating university-business engagement at HEIs,
  • discuss engagement readiness from the SME perspective, and
  • hear your opinion and engage in a conversation with you about what it means to be engagement ready with the panel of our speakers.

Who should participate?

  • HEI leaders and managers who drive the strategic agenda for institutional transformation towards more engaged and entrepreneurial universities,
  • HEI engagement professionals and SME representatives who are developing systems and processes to drive university-industry engagement.


16:00Welcome & Intro to Engagement Readiness Monitor Facilitator: Alexandra Zinovyeva , UIIN
16:05TBD Concept of readiness Carolin Plewa, The University of Adelaide
16:25Engagement Readiness for UBC in Europe: insights from the research Monica Holly Collins, IMTBS (IO1)
16:40A holistic framework towards measuring
and integrating university-business engagement
Balzhan Orazbayeva, UIIN (IO2)

What does it mean to be ready to engage in collaboration?
Balzhan Orazbayeva,
Todd Davey,
Carolin Plewa,
Monica Holly Collins

Our speakers

Carolin Plewa

Pro Vice Chancellor (Researcher Education and Development) and Dean of Graduate Studies at University of Adelaide

Carolin Plewa photo.

Monica Holly Collins

Researcher and Lecturer at Institut Mines-Télécom Business School

Animation of a boat with three rowing characters and one talking on a megaphone.

Balzhan Orazbayeva

Manager Strategic Initiatives at UIIN

Balzhan Orazbayeva photo.

Todd Davey

Director of Executive Education at UIIN and Professor at Institut Mines-Télécom Business School

Todd Davey photo.

Facilitated by:

Alexandra Zinovyeva

Manager Research Projects at UIIN

Alexandra Zinovyeva photo.

About Engagement Readiness Monitor Project

The international Erasmus+ project Engagement Readiness Monitor aims to advance the engagement between universities and businesses by developing tools to measure and scale their socially impactful cooperation. Learn more about the project: www.engagementready.eu